New spot for STM by Karim Zariffa

This is an interesting concept/execution by Karim Zariffa for STM, a public transport service in Montreal :

Stop motion for STM from Si j’aurais su on Vimeo.

and what’s more, they are even kind enough to include a “making of” video, so you can see how it’s done. I think it’s awesome…

STM making of from Si j’aurais su on Vimeo.